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Tinder has reportedly discussed a multi million pound deal to sponsor Manchester United’s new kit.
According to the Daily Mail, the dating app is in talks to buy space on the left sleeve of players’ shirts.
If the deal goes ahead, fans could see Tinder’s recognisable flame logo on the shirts as early as August 8, when their new season begins.
Sponsorship of the shirt sleeve is a new money-making venture for English clubs. Nine Premier League sides have already agreed multi-million-pound contracts.
Manchester City has the best-paid deal, earning £10 million a year from Nexen, a South Korean tire manufacturer.
According to the Daily Mail, United is planning to sign the biggest sleeve deal of them all as an agreement with Tinder could be worth £12 million a year to José Mourinho’s side.
Tinder, which has 50 million users, has made football sponsorship deals before, including a deal with Italian time Napoli, who play in the top Serie A league.
As part of the deal, Napoli striker Arkadiusz Milik has an active dating profile on the app.
Business Insider has contacted Manchester United and Tinder.
“We are in talks with Manchester United to explore potential partnership opportunities,” a Tinder spokesperson told us.
“The associated terms and costs have been inaccurately reported, and nothing has yet been finalised. We are excited to see what we can do together.”