After a slew of triple-doubles helped him to his first MVP award, Russell Westbrook is now about to become the highest paid player in the history of the Nike’s Jordan Brand, according to ESPN’s Nick DePaula.
Westbrook first signed a five-year endorsement of the brand in 2013, becoming the de facto face of the yearly Air Jordan. In the years since, Westbrook has risen to prominence as one of the most exciting players you can watch on the court.
Now he has a new ten-year extension to show for it, keeping him with Jordan Brand through the 2025-26 season.
The deal will reportedly include signature shoes for Westbrook both on and off the court, putting him in a rare pantheon of active players. With Westbrook’s known fashion acumen and eccentric style choices, one source told DePaula that the new shoes will be “unlike anything that Jordan Brand has done before.”
Westbrook’s new deal also will include an “ambassador clause” that could lead to potential appearance opportunities and legacy promotion with the brand after his NBA career is over. Additionally, Jordan Brand will make an annual donation to Westbrook’s Why Not? Foundation.
With his new deal in place, Westbrook can now turn his attention fully to the fast-approaching NBA season, where he will be in the running to repeat as MVP and look to lead the Thunder deep into the postseason.
The Thunder open up the 2017-18 season at home against the New York Knicks on October 19.