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Derrick Rose signed a 13-year, $185 million deal with Adidas in 2012, but would lose a lot of remaining money if he decides to retire.
Nike and Adidas are two of the small number of retail companies faring well in the retail apocalypse, but they disagree on how to reach their customers.
While Nike and Under Armour falter, Adidas just keeps gaining steam in North America — and it's easy to see why.
Adidas has revamped its mobile experience with a new app that only suggests only things customers are interested in.
Under Armour's stock price plummeted after the company's earnings report and its near-term future isn't looking bright.
Under Armour's stock took a beating on Tuesday after poor earnings, but there still might be hope for the company.
Under Armour didn't fare well after its earnings report, and compeition in the atheltic apparel space is hot, making it harder for the company to fight back.
Shoe aficionado Marc Benioff just revealed his new kicks for Dreamforce — and they’re a lot more discreet than in past years
The CEO of Salesforce looked to Adidas for a more subtle approach to footwear than he has in past years.
Nike's hold on the market has become more tenuous recently, so the company is reinventing itself to stay relevant.
Nike has 26,000 stores across North America, but digital upstarts with only a handful of retail locations are rapidly encroaching on its kingdom.