Swedes love black, Indians love pink: Here’s what colors are hot around the world

Twenty-four percent of kids clothes in Sweden are black, which is true for only 12% of kids clothes in India. Some places just like color more.

EDITED, a fashion analytics firm that tracks online merchandise, shared some charts on the color distribution of kids clothes in markets around the world. Check it out below.


Swedes love black and gray.

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Indians wear lots of red, yellow, pink, and blue: hardly any black.

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Brazilians are extremely into white, as well as pink and light blue.

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The US has a lot of neutral colors, as well as blues and pinks.

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The UK is into neutral colors and darker navies.

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Spain is unusually colorful for Europe.

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China really likes white, cares relatively little for color.

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Frances likes blues and navies.

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Italy goes hard for blacks, grays, and navies.

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