- Yana Paskova/Getty
- Retailers are offering major deals the entire week of Thanksgiving.
- While Black Friday is still important, some items – including clothing, computers, and toys – will be less expensive on other days of the week.
- Adobe calculated what day different categories will have the best deals.
The day after Thanksgiving is no longer the only day for Black Friday shopping.
With Black Friday sales kicking off earlier and lasting longer, shoppers need to be strategic about when they head to stores.
In its annual holiday predictions, Adobe calculated what days will be best to shop for different types of products. While Black Friday still offers the biggest discounts, Adobe’s predictive technology reveals that some of the biggest discounts this week will not be on Friday.
Here’s what day you should be heading to the stores and online to get the best deals on different products:
Wednesday before Thanksgiving: Christmas decorations
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Before you’ve even eaten a single bite of turkey, you should be thinking about buying Christmas decorations. This is the best day for festive deals, with discounts predicted to reach 22.7% before prices increase on Thanksgiving Day.
Old Navy is also beginning its Black Friday sale on Wednesday, opening at 9 a.m. and offering 50%-off on all purchases.
Thanksgiving Day: Computers, clothing, video games, and sporting goods
- Eric Thayer/Reuters
Many retailers, including Walmart, Target, and Best Buy, kick of Black Friday on Thanksgiving Day.
This Thursday will be the best day to find deals on:
- Computers (discounted 16%)
- Sporting goods (discounted 11%)
- Clothing (discounted 15%)
- Video games and consoles (discounted 9.6%)
Black Friday: Televisions, tablets, and more
- Andrew Kelly/Reuters
According to Adobe, Black Friday is still the best day for deals, with the most impressive price cuts in the entire week around Thanksgiving.
On Friday, you should look out for deals on:
- Televisions (discounted 23.7%)
- Tablets (discounted 23.6%)
- Jewelry (discounted 12%)
- Appliances (discounted 17.7%)
Cyber Monday: Toys
Cyber Monday is expected to become the biggest shopping day in history this year. In a single day, stores are expected to generate $6.6 billion in sales, 16.5% more than last year, according to Adobe predictions.
While many tech items are cheaper to buy on Thanksgiving of Black Friday, Cyber Monday is the best day to buy toys, with prices primed to plummet 19.1%.
Giving Tuesday: Home goods and pet products
- Business Insider/Alyson Penn
While Giving Tuesday was created as a day to give back after the wild spending of Black Friday, there are still deals to be found.
The Tuesday after Thanksgiving is anticipated to offer the best deals on furniture and bedding (12.8% off) and pet products (21.7% off).