Expect the ubiquitous Starbucks cup to disappear off Insta for a while. Popular jewellery brand Tiffany is giving out free coffee and pastries along Orchard Road this week, to commemorate the launch of its newest jewellery line.
But it’s not the gems that’ve caught our eye. Instead, the free java in question is being handed out in paper cups in the brand’s iconic blue hue, and look exactly like the US$100 (SG$136) version of its ceramic coffee cup.
These cups, alongside other blue decorations at a temporarily decked out Tiong Bahru Bakery, are meant to “bring a slice of New York to Singapore in Tiffany Blue,” the company said in a statement.
To get the coffee, people need to post a photo of the coffee cart with the hastag #tiffanypaperflowers.
Singaporeans — mainly women — have already started swooning.