If your LinkedIn profile is peppered with words like “experienced”, “specialised” or “passionate”, it’s time for you to give your profile a makeover.
LinkedIn could be your gateway to recruiters and possibly even your dream job, but to get scouted, it is important that you stand out from the crowd.
For starters, you should probably avoid 2017’s overused buzzwords as revealed by LinkedIn this week.
LinkedIn’s 2017 Top 10 Singapore Buzzwords are:
When comparing 2016 and 2017, there was a notable shift in preferences from generic terms to words showcasing specific expertise.
This shift is consistent with changes in the job environment, which demands a greater mastery of skills, said LinkedIn.
“In Singapore, there is a strong emphasis on upskilling our workforce and encouraging our workforce to adopt a continuous learning mindset,” added LinkedIn’s Head of Communications for Southeast Asia and North Asia Ms Linda Lee.
“Hence, it’s not a surprise when professionals here are keen to highlight their skills through experience, passion and even creativity”.
While words are important, there are other aspects of your profile that will give you an added boost over others.
According to the professionals at LinkedIn, doing these five things can help you take your profile up a notch.
Take pride in your online appearance
Ditch the duck-faced selfie and stick to something more professional when you’re choosing your profile picture for LinkedIn.
By ensuring that your profile is complete with the right profile picture, you could increase your chances of being viewed by 21 times.
Also, be sure to customise your profile according to the way that you describe yourself. For example, if you consider yourself a ‘specialist’, you could list relevant skills which you have built up through your work experience.
“While the words you choose say a lot about you, it’s also important to strike a professional tone; be assertive and direct when talking about your achievements,” said a LinkedIn spokesperson.
That being said, don’t shy away from letting your personality shine through your language as it is a great way to showcase your character.
Words don’t need to do all the talking
Just like how actions often speak louder than words, showing recruiters samples of your work may just work better than describing your capabilities.
For example, if you are trying to say that you are creative, you could include presentations, video, design work or projects that you are proud of on your profile.
Network, network, network.
LinkedIn is more than what’s on your profile, and proactivity is key when it comes to networking.
“Follow organisations that inspire you, or that you’d love to work for, make new connections, join groups and participate in discussions. This keeps your profile active and shows recruiters that you’re plugged in to what’s happening in your industry.”
Voice your opinion
If you are an “expert” on a given topic, there’s no better way to tell the world that you are one than publishing a post on LinkedIn.
Offering your opinions on industry matters demonstrates that you are knowledgeable and well-informed.