However, in the face of disaster, some cake makers at regional grocery chain Publix took a more light-hearted approach.
Over the last week, customers of the Lakeland, Florida-based grocer have been posting photos of Hurricane Irma-themed cakes spotted at stores.
Some designs were artistic reproductions of the storm:
— Jaclyn (@heyitsJaclyn) September 9, 2017
Others had a more direct message: “Go away Irma.”
— Christie Ebanks (@christielebanks) September 8, 2017
— Bryan Johnson (@BryanJohnson__) September 7, 2017
One Publix reportedly delivered groceries and a “weather it out” cake to first responders in Jacksonville, Florida.
Yes, and they baked this… pic.twitter.com/zJBGCu0iac
— Michele Trump/Pence (@IAMConvfefe) September 10, 2017
Now that residents are returning to Florida, at least one Publix is baking some new cakes to celebrate.
— SoulChic (@carolhammond71) September 12, 2017
Most Floridians seem to see the cakes as a much-appreciated chance to laugh in the face of a hurricane.
@publixhelps this is great. We all need a sense of humor during these stressful times. Kudos to the bakery.
— Don Price (@Orlando_Sexton) September 7, 2017
Yes and I bet it tastes good too. Gotta laugh at it or at least with it. Sense of humor is far greater than a sense of dread
— Brian D. Miller (@Txmedic5) September 6, 2017
It probably helps that Publix is a Florida institution. One Twitter user went as far as making a tongue-in-cheek joke comparing the Publix sign to the American flag – battered, but standing tall after Irma’s fury.
Gave proof through the night that our flag was still there pic.twitter.com/evmNpa2ymz
— Spencer Pardo (@PardoSpencer) September 10, 2017
Publix didn’t immediately respond to Business Insider’s inquiry regarding the grocery chain’s policy on hurricane-themed cakes. We will update the post if we get more information on the cakes – including where interested customers can buy one.