Nintendo and Disney are teaming up on a contest dedicated to the Nintendo Switch

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Nintendo/Disney

  • Disney and Nintendo are collaborating on a televisised contest dedicated to the wildly popular Nintendo Switch console.
  • The contest is named “Nintendo Switch Family Showdown,” and it’s set to debut this summer.
  • “Nintendo Switch Family Showdown” has four families competing against each other in a variety of Nintendo Switch games.
  • It’s the latest example of Nintendo’s regained foothold as the leader in video games.

Nintendo and Disney are massive unto themselves, which is why it’s such a big deal that the two entertainment giants are teaming up on a new program: “Nintendo Switch Family Showdown.”

As the name implies, it’s a competition between four families using the Nintendo Switch game console.

The contest is scheduled to air this summer. It will employ a number of major Switch games for the competition, such as “searching for collectibles in ‘Super Mario Odyssey,’ competing in head-to-head matchups in ‘Mario Tennis Aces’ and participating in dance-offs in ‘Just Dance 2018.'”

It’s set to debut this summer on the Disney Channel and Disney XD; it will also be streamed on the DisneyNOW app.

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“Mario Tennis Aces” is one of three games that will appear on “Nintendo Switch Family Showdown.”
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Nintendo

The partnership between Disney and Nintendo on “Nintendo Switch Family Showdown” is the latest example of Nintendo’s return to dominance in video games.

Just a few years ago, Nintendo’s Wii U console was languishing – few major games were exciting people, and consumers weren’t buying the Wii U. That all changed with the launch of Nintendo’s Switch console in March 2017.

The Switch combines a home console with a portable console. You can play it at home on your TV, you can play it as a handheld in the backseat of a car – you can even prop it up with a built-in stand and use it like a standalone game console, with each Joy-Con controller sliding off and becoming two individual gamepads.

Between the novelty of the Switch concept, a relatively low price ($300), and a barrage of killer games from Nintendo’s top creative talent, the Switch quickly became a massive hit. A little over a year after launch, and Switch sales are showing no signs of slowing down.

And now, with “Nintendo Switch Family Showdown,” Nintendo has yet another mainstream hook with the Switch.