Owners of the Samsung’s Galaxy Note 7 had the phone taken out of their hands thanks to a worldwide recall. Despite that, they’re the consumers most excited about the device’s successor.
Samsung unveiled the Galaxy Note 8 on Wednesday, less than a year after it was forced to discontinue and recall the device’s predecessor due to exploding batteries. Samsung’s reputation took a big hit with the Note 7, and the new phone, which is due in stores on September 15 and will start at $960, is tasked with winning back consumers.
As indicated by this chart from Statista – which is based on a recent survey of US consumers conducted by Creative Strategies and SurveyMonkey – it’s already heading in the right direction. Although most consumers surveyed are skeptical of the new phone, Note 7 owners – i.e., the ones most affected by the recall – appear more than willing to forgive Samsung.
- Mike Nudelman/Business Insider