- Reuters/Juan Carlos Ulate
Starbucks just changed its birthday rewards program.
The program awards customers with a free beverage on their birthday every year.
Customers previously had seven days to redeem the reward, meaning they could get a free drink at any time during the week of their birthday.
As of September 30, however, that policy has changed.
Starbucks has shortened the redemption period to four days, reports Melody Overton on her blog, StarbucksMelody.com.
Customers can now get their free drink up to two days before their birthday, on their birthday, or the day after.
One customer made headlines recently for hacking the rewards program and getting a free drink every day by lying about his birth date.
In order to redeem a free birthday drink, customers must be a registered member of Starbucks’ rewards program.