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Barton F. Graf’s ripple effect over Madison Avenue, Instagram’s privacy practices, and Foursquare pitch deck
Advertising agencies continue to face headwinds and Instagram is cracking down on its tech partners.
Anheuser-Busch’s US marketing chief makes the case for diversifying its portfolio and says it will trim its use of agencies as it prioritizes pe...
Anheuser-Busch's US CMO Marcel Marcondes said that as it emphasizes its product innovation pipeline, it is rethinking how it works with ad agencies.
The first female global CEO of ad agency DDB says even at the top, she battles a little voice of doubt in her head: ‘You gotta shut that b***h u...
Clark shared lessons she's learned about how to balance working and being a parent of three.
Federal prosecutors investigating shady media-buying practices in the ad industry have reportedly begun issuing subpoenas
Federal prosecutors investigating media-buying practices in the ad industry have begun issuing subpoenas as part of the probe, according to a report in The Wall Street Journal.
An advertising executive asked job candidates to apply via text message — and it changed the way he thinks about hiring
A global advertising agency took an innovative approach when hiring job candidates for their summer internship program.
Google and Facebook dominate digital advertising — and they now account for 25% of all ad sales, online or off
Google and Facebook's share of the advertising pie — online and off — keeps on growing.
The platform is offering discounts and incentives for creative services, specifically helping brands recut horizontal ads into its signature vertical format, multiple ad agency executives told Business Insider.
The CEO of the holding group, which owns 72&Sunny, Anomaly, and CP+B, doesn't think management consultants are challengers to his company.
‘I’m not even semi-retiring’ — Publicis’ Maurice Levy will continue to be a part of the company despite leaving CEO role...
The current CEO is set to retire in June 2017 but said on his last earnings call that he will continue to advise the new CEO Arthur Sadoun.
IBM iX has encroached on traditional ad agency territory by bringing clients in through its consultancy business.