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MARKETING MASTERCLASS: Here’s how the top CMOs in the world are driving results

The $221 billion US ad industry is being upended by the rise of digital ad giants, fragmented consumer attention, and marketers' ever-increasing pressure for results.
Instagram has a long list of things it thinks you're interested in.

Instagram keeps a detailed list of everything it thinks you’re interested in — here’s how to find it

Instagram shares the data it collects about the topics you're supposedly interested in, and the company apparently has no idea what I like.
Microsoft CEO Satya Nadella

Microsoft’s Satya Nadella uses a subtle fear tactic to win cloud business away from Amazon

When Microsoft CEO met with the CEO of advertising giant WPP, Nadella subtly reminded him of the risk of choosing the wrong cloud company.

Amazon’s Q1 report offered a mixed bag for investors — a huge earnings beat but disappointing guidance

Amazon reported a much-better-than-expected first-quarter profit on Thursday. But it warned its second-quarter results would fall shy of estimates.

INTRODUCING: The 100 people transforming business

Welcome to Business Insider's inaugural list of the 100 people transforming the world of business.

INTRODUCING: The 10 people transforming advertising

From consumer packaged goods to TV to consulting, the most innovative figures in advertising are breaking ground in a variety of industries.
Walmart's looking to take on Amazon.

Walmart just acquired a Silicon Valley startup as it works to build an ads business like Amazon’s

Walmart announced today that it intends to rev up its advertising capabilities by acquiring Silicon Valley startup Polymorph Labs.
P&G chief brand officer Marc Pritchard

Seeking nominations for the most innovative chief marketing officers in the world 2019

We're seeking nominations for Business Insider's fourth annual list of the most innovative CMOs in the world. We want to hear from you.