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These photos reveal why women are abandoning Victoria’s Secret for American Eagle’s Aerie underwear brand
Victoria's Secret goes for racy images in its ads, while its rival, Aerie, focuses on female empowerment. Aerie's approach seems to be resonating well with female customers. We visited both and saw the differences firsthand.
Victoria's Secret was once the king of women's lingerie in the US, but it's increasingly losing market share to newer brands. We've compiled a list of up-and-coming lingerie brands.
Victoria's Secret and PINK suffer from declining sales but this isn't a symptom of the retail apocalypse that took down stores like Toys 'R' Us. Rather, Nomura Instinet suggests the sister-stores have grown too large and are hitting their ceiling.
Piper Jaffray's survey of teen spending habits includes big names like Nike and Adidas.
These companies are bringing big changes to the way we shop and spend money.
Aerie is doubling down on its body-positive campaign.
Women’s plus-size apparel is a big business. But many plus-size shoppers still have trouble finding flattering clothing.
Adidas, Lululemon, and American Eagle should all be on your radar this year.
Victoria's Secret was able to avoid discounting merchandise for years. But now, the lingerie brand is offering steep discounts for Cyber Monday and beyond.
A new category called "leisurée" indicates that comfort is the new sexy.