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Apple CEO Tim Cook

Apple is at an ‘attractive entry point,’ Morgan Stanley says

Now is the perfect time to buy Apple — Morgan Stanley says — three weeks after its shock preannouncement and a week ahead of its earnings.
boy holds a Chinese flag as he walks past an Apple Store undergoing renovation in Beijing on July 18, 2018.

Millennials are piling into Apple after it warned of a slowdown linked to China

Apple last week sounded the alarm on a holiday sales slowdown, but millennials brushed off its warnings and instead snapped up the stock.

Netflix, Spotify, and others are making moves that could trigger an ‘Apple Tax’ reform, RBC says

Netflix and other apps' recent moves to stop paying Apple Store fees will likely trigger an 'Apple Tax' reform, RBC says.
Chinese clients visit the Apple Store to purchase Apple products in Hong Kong Kowloon District on August 03 2018 in Hong Kong.

Apple just sounded the alarm on a slowdown in China. Staying away from these 20 stocks could help you avoid the pain, Goldman Sachs says

Apple just warned of a slowdown in China — these other stocks also have a high degree of exposure to China.

Analyst slashes his Apple target after survey finds weak iPhone XR demand

Apple is seeing disappointing sales of its XR model iPhone, a Canaccord Genuity survey found. The firm cut its price target by 10%.

Here’s Apple’s worst-case scenario in Trump’s trade war, according to RBC

In the worst-case scenario, new tariffs on consumer goods like the iPhone wouldn't alter Apple's fundamentals, RBC says.
U.S. President Donald Trump signs a memorandum on intellectual property tariffs on high-tech goods from China, at the White House in Washington, U.S. March 22, 2018.

Apple could ‘ultimately mitigate’ Trump’s tariffs, UBS says

Trump's renewed tariff threat could simply be a "negotiating tactic" ahead of the G20 Summit later this week, UBS analyst Timothy Arcuri said.

Apple tanks after reportedly cutting production of its 3 newest iPhone models amid waning demand

Apple dropped 4% on Monday after a report said the company recently cut productions orders for all three iPhone models launched in September.
Apple CEO Tim Cook.

Apple just became the first $1 trillion US company — here’s how much you’d have made if you invested $1,000 back in the day

Apple became the first US company with a market capitalization over $1 trillion. A $1,000 investment at the stock's closing price after its IPO would be worth about $8.9 million today.

IT’S OFFICIAL: Apple is the first US company worth $1 trillion

Amazon, Google, Facebook and others were getting close to the $1 trillion market value milestone, but in the end Apple could not be caught. Here's what the watershed moment means and how Apple got here.