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DreamWorks cofounder Jeffrey Katzenberg wants to bring the ‘James Patterson’ model to TV — and he has nearly $600 million to do it
Jeffrey Katzenberg, the cofounder of DreamWorks Animation and former chairman of Disney Studios, is looking to build the "new TV" in bite-size pieces.
After Comcast bought DreamWorks Animation, the company is looking to resurrect one of the studio's biggest franchises, "Shrek." Get ready for much more of the ogre.
The cofounders of DreamWorks made out huge on Thursday when Comcast bought DreamWorks Animation for $3.8 billion.
Comcast paid $3.8 billion for the studio so it can grab these titles.
DreamWorks is the animated film house behind blockbuster movies like "Kung-Fu Panda" and "Shrek."