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Amazon’s new ad measurement tool, Comcast Ventures pitches for DTC brands, and The 3% Movement targets tech companies
Amazon's new measurement tool aims to show sellers that showrooming is a mainstream shopping tactic.
The world’s biggest advertising holding companies have been cleared after a 2-year DOJ investigation into their business practices
The Department of Justice has been following the business practices of US agencies for two years.
The R/GA Marketing Tech Venture Studio is looking to develop and invest in mobile advertising startups.
"Longer-term, as long as open trade remains a priority, markets should normalize."
A huge ad company just shifted $200 million of its TV money to YouTube — and the reason why ought to terrify TV execs
Magna Global has signed a $250 million upfront deal with YouTube.