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Researchers find that owning an iPhone or iPad is the number-one way to guess if you’re rich or not

A new paper from University of Chicago economists attempts to infer demographics based on people's consumer behavior or media consumption. The researchers found that "no individual brand is as predictive of being high-income as owning an Apple iPhone" based on 2016 data.

Microsoft just rubbed Google’s nose in a big cloud computing customer win: Land O’ Lakes

Microsoft landed Land O' Lakes as a big cloud customer. Land O' Lakes is one of Google cloud's marquee enterprise customers, too.

Microsoft’s new sales chief talks about working with Boeing, competing with Amazon, and…butter

Microsoft's new chief salesperson talks about moving faster and working with Boeing.