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Levi’s is getting ready to rejoin the stock market after 30 years

The storied jeans brand priced its shares at $17 each, above the expected range of $14 to $16, giving it a market cap of $6.6 billion.

Save 30% on Casper sheets — and more of today’s best sales and deals from around the web

Since you don't have all day to scour the web for noteworthy sales and discounts, we rounded up the best bargains for you to shop in one convenient place.
Levi's has filed to go public.

Levi’s has filed to go public

Levi's has filed to go public will be listed on the New York Stock Exchange under the LEVI ticker.
Urban Outfitters' CEO says it's ahead of the denim curve.

Urban Outfitters is in the perfect position to capitalize on a fundamental shift in American fashion

High-waisted jeans are back in, and Urban Outfitters has plenty to choose from.

Levi’s is suing Chinese companies for trademark infringement as trade war talk heats up

The case exemplifies accusations of China's intellectual property theft.
Levi's bought back its vintage jeans to compete with vintage stores.

Millennials are dressing more like their parents — and it’s terrible news for H&M and Forever 21

Millennials are ditching fast-fashion retailers like H&M and Forever 21 and flocking to thrift stores instead.

Levi’s CEO: Please don’t bring guns into our stores

Levi's CEO Chip Bergh is asking customers not to bring guns into stores, following international terrorist attacks and a recent in-store incident.

Levi’s is finally making a perfectly fitting jean

The legendary 505 cut is making a slim-fit comeback.

Levi’s 501 jeans were so valuable in Mexico in the ’90s, you could trade them for heroin

In 1990s Mexico, Levi's were almost as sought-after as opioids.