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‘This one is ugly and frankly hurts my eyes’: People are freaking out about Snapchat’s new logo, and some are even threatening to de...
App Store reviews have roasted Snapchat for its "butt ugly" icon, and one user said it "look(s) like a 3 year old drew it with a stubby magic marker."
From the Amazon arrow to the Starbucks mermaid, here are the 15 most drastic logo changes in branding history
There are logos that have been deliberately untouched. Then there are brands that have constantly changed their look, like Pepsi and Apple.
The current logo, a 2014 update of a 1999 replacement, will still be used on storefronts, making the change only a partial rebranding.
Facebook’s new cryptocurrency, Libra, has a ‘completely generic’ logo, a designer who’s worked with Burger King and DunkinR...
"It looks like something between a hamburger menu and an almost equal sign," the graphic designer Debbie Millman told Business Insider.
Red Hat is getting a new logo ahead of its acquisition by IBM, and six employees have already gotten tattoos of it
Red Hat updated its "shadowman" logo after as it prepares to be acquired by IBM. Six employees have already gotten tattoos of the new logo.
McDonald’s rejected designs from the ’70s could have completely changed the way the fast-food chain looks today
Employees at Rochester Institute of Technology's Vignelli Center for Design Studies found prototypes from a 1973 pitch to overhaul McDonald's image.
Someone figured out that the Jif peanut butter logo looks almost exactly the same upside down — and it will blow your mind
People on the internet were shocked to discover that the the label on a jar of Jif peanut butter looks the same when it is flipped upside down. It seems that many also falsely remember Jif peanut butter being called Jiffy — and there's a peculiar reason why.
It looks like Nintendo could release a miniature Nintendo 64 console to compete with the new Sony PlayStation Classic
A trademark filing in Europe filed in 2017 points to Nintendo making a miniature Nintendo 64 with a game library built-in, along the lines of the NES Classic Edition.
As Amazon Prime goes beyond Amazon and into places like Whole Foods, the company has dropped the word Amazon from Prime altogether. It has also changed its branding from the typical Amazon orange to a more calming blue.