Home Tags Millennial

Tag: millennial

Busting the millennial myth: How 38 million ‘Transformists’ are reshaping how we work, live, and spend

Today’s most powerful influencers are not Millennials, according to a survey by Insider Inc. and Digitas of more than 1,600 U.S. adults ages 18 to 54. Defying demographics, Transformists cut across ages and backgrounds—and are united by a proactive, ambitious, change-for-the-better mindset.
A snippet of a new comic-style ad campaign from Homewood, Illinois.

A Chicago suburb with cheap housing is banking on becoming the next millennial destination

The Chicago suburb of Homewood, Illinois is targeting millennials in an ad campaign that boasts about farmer's markets, art galleries, and cheap homes.
Toronto, Canada, came in as the fourth best city for under 30s, according to Nestpick.

13 of the most tolerant and fun cities where everyone under 30 wants to live now

Amsterdam, Nestpick's 2017 best city for millennials, was knocked off the top spot this year.
The gender pay gap doesn't seem to be going away.

Millennials have taken over the workforce — but they still haven’t solved the challenge facing their parents and grandparents before them

The gender pay gap exists and is real for millennial women, who still earn less across the country and in every industry than men.
Millennials didn't hate credit cards. They just wanted something marketed toward them and not their parents.

People thought millennials hated credit cards — then JPMorgan cracked the code with the Chase Sapphire Reserve

JPMorgan Chase made a splash with its now-legendary Sapphire reserve credit card, thanks in part to figuring out what millennials wanted in a premium card.
Jourdan Dunn launches the 'Lon Dunn+ Missguided' collection at Missguided's Westfield Store on March 11, 2017 at Westfield Stratford in London, United Kingdom.

Sales at online millennial fashion retailer Missguided jumped 75% last year

A push into physical retail for the first time meant the fast fashion retailer lost £1.6 million in the year to March 2017, despite the jump in sales.
Millennials aspire to a less conventional standard of life and are willing to settle for less.

This is the exact age when you’re most likely to experience a quarter-life crisis — and how to deal with it if you do

Millennials aspire to a less conventional standard of life and are unwilling to settle for less.
Mike Rotondo, pictured, defended himself in court.

The 30-year-old millennial who is getting evicted by his parents explains why he’s too busy for a career

Michael Rotondo, a 30-year-old father who has lived with his parents for eight years, was ordered by a judge this week to move out of his parents' home. Rotondo argued in court that he needed more time to get settled financially, and he told Business Insider why he was too busy for a career.

GM is preparing for the death of car ownership in cities — and its solution is popular among millennials

General Motors launched its car-sharing service Maven in 2016 and has seen high adoption from millennials.