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Apple is reportedly talking with Snap, Pinterest, and other companies about a new mobile ad network its developing. The network would reportedly be focused on helping developers promote their apps inside other apps.
Facebook top exec says a book has influenced the tech giant’s take on advertising – here’s what it is
Every era in the digital ...
Facebook just rolled out a new ad format, called "lifestyle templates," that attempts to replicate the print catalog experience for mobile.
Facebook has 231 million monthly users in the US and Canada, the regions that advertisers are most interested in reaching.
Business Insider's ranking of the most influential women in the mobile ad industry.
Who will top the list in 2016?
When Facebook went public, it was growing between 30% and 40% per year. That growth rate accelerated until the beginning of 2014, when it peaked around 70%.
Projected growth in mobile ad spending between now and 2018 dwarfs every other kind of advertising
Three, the mobile carrier with 9 million customers in the UK, will block all mobile ads for one day in June
Three is doing a one-day ad blackout for some of its users next month.
Publishers won't make up lost mobile ad revenue by charging for an ad-free app.