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Mattel snagged the rights to Hello Kitty by flying a team to Tokyo and pitching the brand’s 91-year-old ‘patriarch’
"Hello Kitty was not available, it was not being pitched or presented for people to bid on," the toy giant's CEO said.
It’s cuteness overload: There are over 880 Gudetama inflatables at Sentosa now – and it won’t cost a cent to see them
There are 889 Gudetamas lounging around on Sentosa right now - and the largest is 3m tall.