A legendary Silicon Valley designer just launched the anti-WeWork coworking space — take a look

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Melia Robinson/Business Insider

San Franciscans without a permanent office space have a new place to get stuff done.

Canopy is a sophisticated new workspace for the “mature” professional, according to cofounder and legendary Silicon Valley designer Yves Béhar. The shared office environment offers boutique style and concierge service to members, who pay a monthly rent.

Béhar insists Canopy is unlike WeWork, the $16 billion “coworking” startup that caters to young techies and startups. It operates dozens of locations worldwide, and any one, cookie-cutter office contains neon signs that read “Hustle,” beer taps, and bean bag chairs.

Canopy cuts out the distractions. It’s intimate and refined. Plus, its location in the affluent residential neighborhood of Pacific Heights offers convenience for people with families who want to stay close to home.

Take a look inside Canopy’s flagship location.


Yves Béhar, center, has designed beautiful, functional office spaces for the last 15 years. His furniture portfolio includes frameless desk chairs and modular desks.

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Amir Mortazavi, Yves Béhar, and Steve Mohebi are the cofounders of Canopy.
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Melia Robinson/Business Insider

His first coworking space, Canopy, ties these efforts together, Béhar tells Business Insider.

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Located in Pacific Heights, an affluent San Francisco neighborhood where many families live, Canopy delivers an elevated design aesthetic that caters to its audience.

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Membership and a desk with storage and private bookshelves costs $1,100 a month, while private offices (for four people or less) range from $2,850 to $5,500 monthly.

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Even a seat at the communal table runs $650 a month. Beauty doesn’t come cheap.

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Melia Robinson/Business Insider

Little about the office gives off a “tech incubator” vibe, as many coworking spaces, including WeWork, do. The space features ergonomic furniture and a subdued color scheme.

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Béhar estimates he designed nearly two-thirds of the furniture in the space, including the famous Sayl desk chair, which was inspired by suspension bridges.

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Melia Robinson/Business Insider

High-density foam chandeliers soften and distribute natural light from the skylights, while also absorbing sound. Members won’t notice heels on the ground, for instance.

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The desks, from Herman Miller’s Public Office Landscape furniture system, are about as bare bones as traditional cubicles. Shelves on both sides offer storage and privacy.

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Small design elements, like the handbag hangers, are thoughtful and discreet.

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The founding team says members can engage with neighbors as much or as little as they like. The intimacy of the space provides an organic networking environment.

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The lounge is at the heart of Canopy.

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This gradient sofa adds a pop of purple. Here, Canopy will host wine-makers and artists for an upcoming speaker series. You won’t find foosball or ping pong tables, like at many coworking spaces.

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Hexagonal side tables can be reconfigured to meet members’ needs.

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These booths offer the ideal nook to make a phone call or share a cup of coffee with a visitor. There are outlets hidden everywhere, making it easy to recharge.

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Béhar says this armchair from designer Joe Colombo, along with others in the office, was featured in the dystopian set design of the “Hunger Games” movie franchise.

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One of the most unique amenities is the concierge service. A full-time messenger can pick up lunch for a meeting in the conference room, or drop your child’s raincoat off at school.

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Canopy, which opened doors on October 17, will operate at about 80% capacity while it gets up and running. Members come from the non-profit, creative, finance, and tech industries.

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Melia Robinson/Business Insider

There are two more Bay Area locations in the works for Canopy, both set to open in 2017.

One cofounder tells Business Insider he hopes someday, remote employees of a certain age and design preference think to Google “Canopy” over “WeWork.”


The founders tell Business Insider this is what “work nirvana” looks like.

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Melia Robinson/Business Insider